Job Description
The Director of Category Leadership is a strategic and transformational leader with superior leadership skills and a passion for lifelong learning. The Director reports directly to the Head of Category Leadership and leads a large team of Associate Directors, Leads, Sr. Advisors, and Advisors, serving as a coach to empower team to reach their maximum potential. The Director sets the 3 Year Category Leadership Strategy guided by shopper insights, customer strategies and KHC initiatives.
The Director will play an inspirational and strategic role on a range of transformational initiatives and create innovative solutions to complex business issues that significantly impact category performance. The Director can lead team to effectively leverage big data to harness unique shopper insights that propel category growth long term. The Director achieves their business objectives by being a thought leader to our customers, coaching the team to deliver outstanding category stewardship, challenging the status quo, streamlining operations, strategically selling through unique insights in a captivating manner and delivering KPIs: Sales, Profit, Market Share and Perfect Path 2 Purchase Distribution, Shelf, and Innovation. The Director’s ultimate success is defined by their ability transform Category Leadership’s strategic impact and inspire their people to transform, develop and grow, which is a unique balance to strike.
Essential Functions & Responsibilities
Strategic Collaboration
Establishes trust and rapport with key customers SVPs/VPs to ensure we are their indispensable partner of choice for all their total store needs; meets on a consistent basis to discuss ideating, scoping and partnering on strategic projects
Creates and implements breakthrough customer strategies to accelerate market share gains and profitable growth for our customers and KHC, anchored in shopper insights
Identifies and proactively shares whitespace opportunities for category growth
Leads major customer engagements including customer strategy alignment, transformational JVPs and is a thought partner whom secures new customer engagements that build resilient categories for the future
Accomplishes business objectives through understanding of customer goals, strategies, capabilities, organizational structure, and the channels in which they operate
Serves as a thought leadership and strategic advisor to the Area Vice President
Plays a proactive role in the Area leadership team, helping to define the 3 year strategy and execute on the 1 year plan
Elevates impact of Category Leadership with Area Leadership Team, and Cross Functional Partners including but not limited to, Business Unit, Customer Business Development and Insights Team
Superior Leadership
Takes a Leader as Coach approach to managing large team to achieve their full potential and deliver business results; Intentionally develops team members, creating an environment where all careers grow according to our talents’ ambitions and capabilities, which is achieved through courageous conversations and authentic connection with our people at an individual level
Leads Team Engagement progress YoY to be on par or better with the industry benchmark
Plays leadership role with Customer Development Organization to drive best practice sharing and serves as a culture cultivator
Partners externally with strategic partners to propel people’s learning and growth, find innovative ways to drive category growth and live into our value of continuous improvement
Proactively builds future talent pipeline, internally and externally, as we aspire to be a talent magnet for KHC
Serves as a strategic advisor to the Customer Business Team's on category, brand, and customer market performance to maximize category growth opportunities
Operates as a thought leadership partner to identify opportunities and risks, and can build offensive and defensive plans
Effectively facilitates cross functional partners to win in retail with the Perfect Path 2 Purchase KPI comprised of Distribution, Shelf and Innovation
Data & Technology Strategy and Capabilities
Leads Data and Technology Strategy in conjunction with Global Data Excellence partners
Maximize usage of current data capabilities to create a competitive advantage for category growth, rooted in deep shopper insights
Lean into learner for life mentality to ensure Category Leadership LT is informed on the upcoming/latest new technologies that can advance KHC and our categories
Manages Market Research budget for retailer specific data and maximizes ROI YoY
Technical expertise with large data management
Expected Experience & Required Skills
Proven track record of leading and transforming large teams (10+)
Experience in CPG industry and experience preferred in Category Leadership/Management
Experience in big data/shopper card data systems & harnesses into compelling stories
Proven ability to created and implemented business strategy
Experience crafting compelling shopper-centric, category focused stories that win with retailers
Mastery of financial and business acumen to develop strategy and solutions, which produce desired business results
Work Environment & Schedule
This position is considered a Remote based role that can be performed from a home office . Additionally, this role requires work a salaried, exempt schedule to best execute against customer and internal expectations.
Physical Requirements
Travels 50% of time
This job description is not designed to cover or contain all duties or responsibilities that are required of the role. Duties or responsibilities may change or be added with or without notice.
Location(s)
Employee's Home - NationalBase Salary Range: $179,400.00 - $224,300.00Target Total Cash Range: $322,920.00 - $403,740.00Target total cash represents this role's annualized cash earning potential at target (base salary + target bonus). Target total cash is contingent on targeted company performance achievement and individual attainment of performance goals. Therefore, target total cash is not guaranteed earnings. In addition to base salary and bonus, this role is eligible for additional compensation in the form of equity.The compensation offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors.Kraft Heinz is an Equal Opportunity Employer that prohibits discrimination or harassment of any type. All qualified applicants are considered for employment without regard to race, color, national origin, age, sex, sexual orientation, gender, gender identity or expression, disability status, protected veteran status, or any other characteristic protected by law. Applicants who require an accommodation to participate in the job application or hiring process should contact NATAI@kraftheinz.com .
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